[Posted to Convenience Store Decisions by Marilyn Odesser-Torpey]
Keeping your convenience store roller grill clean and well stocked shows customers you are committed to foodservice success.
While offering some insights on keeping the grill cleaned and stocked, Odesser-Torpey also reports that Think Marketing, a consulting with heavy on foodservice tells them:
All operators should value their roller grill customers because they generally spend more, visit more often, rate convenience stores higher, are more loyal and are more concerned about the quality, visual appeal and temperature of the food than average customers…