[Posted to Convenience Store Decisions]
This CSD staff written article pulls some interesting data from some Mintel International research regarding consumer views of foodservice at convenience stores, pointing to customization–and individually wrapped hot dog buns (for better sense of sanitation)–as a great way to improve customer perception of the roller grill area.
At Cenex Zip Trip, a condiment bar, with fresh toppings ranging from salsa to sauerkraut, also amps up the quality perception. Introducing new items to the mix is another way Cenex Zip Trip lets customers know it is always focusing on ways to enhance its roller grill.