Written by Marilyn Odesser-Torpey for CStoreDecisions.com
In her article for CStoreDecisions.com, Odesser-Torpey provides a number of insights for independent convenience retailers to keep in mind when offering foodservice to their customers, and how best to make sure customers are aware of those offerings. Key tactics include: Signage at the pump, a menu available on your website, and signature items.
She also highlights a opportunity that c-store operators have for foodservice over more traditional or quick service restaurants (QSRs):
Bundle foodservice items with other popular products throughout the stores such as chips, soda or cookies. Place signage in those areas promoting the bundles to emphasize your fresh food offerings.
Read more about how to make your foodservice stand out at CStoreDecisions.com